Competitive Intelligence

Digging beyond data scraping & pricing
analytics

We take a holistic approach to Competitive Intelligence beyond just data scraping and pricing analytics. We assess, evaluate, and analyze the whole competitive arena and provide you with actionable insights and recommendations that will make a difference to your bottom line.


Doers at heart.

We are result-oriented and always deliver.
Your set metrics and KPIs is the measure of our success.

50M Data points processed 14M Products enriched 3.5M SKUs categorized 3M Assets sourced & mapped 200 AI/ML modules developed 60 Leading platforms & tools expertise 1.5B Journeys mapped, analyzed, & orchestrated 10K Dashboards delivered every month 1.2B Product matches suggested & published
What we do in Competitive Intelligence

Taking data one step deeper.

With 400+ deployments and solutions delivered to date, we know that companies have different needs when it comes to evaluating the competition via Competitive Intelligence. That’s why we offer full flexibility and customized solutions and are always quick to adapt to the ever-changing requirements of the competitive business landscape.

Problems we solve and use cases we support in Competitive Intelligence:

Benchmarking & Competitor Comparison

  • Price index, exact & similar match
  • Sales event planning & monitoring
  • Price recommendation
  • UOM & package quantity alignment

Marketing, Customer, & Positioning

  • Brand, content, & SEO compliance
  • Customer & content use cases
  • Web analysis
  • Channel visibility
  • Product placement
  • Seller portfolio positioning

Assortment & Product Launch Monitoring

  • Market map/gap analysis
  • Range/Bundle recommendations
  • Product rank optimization
  • Category review & analysis
  • SKU additions
  • Purge analysis with KPI impact

Reviews & Ratings

  • Seller/Product ratings & reviews
  • Sentiment analysis & voice of customer
  • Net Promoter Score monitoring

Price & Stock Alerts

  • Near-real-time alerts on market changes
  • MAP compliance & price/stock
  • Authorized/Unauthorized sellers

Optimization & Automation

  • Price/Promotion/Discount optimization
  • Rebate recommendations
  • Sales price guidelines

How we make it happen in Competitive Intelligence

Powerful results using custom-built proprietary technologies

Our suite of proprietary technologies is a big part of our Competitive intelligence offering. The tech stack has been developed with our partners and by incorporating client feedback over several years. These technologies are easily customizable to client-specific needs and challenges. The combination of these technologies with our deep domain expertise and local SMEs grants our customers unparalleled flexibility.

DATA HARVESTING

eCube

An 8th-generation, large-scale data harvesting platform built to provide complete and accurate data availability across multiple channels. eCube collects and extracts relevant information in a fast and scalable way from digital sources such as websites, mobile apps, APIs, and connected devices.

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eMatch

An AI/ML-powered product-matching engine that classifies and categorizes structured and unstructured product data. eMatch compares products, standardizes attribute sets, and determines whether products are an exact match, functional equivalents, or no match.

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BUSINESS INTELLIGENCE

Market360

A platform offering diagnostic tools for digital shelf analytics delivering key actionable insights in real-time. It allows for data-driven decisions after analyzing performance metrics throughout customer touchpoints – from brand awareness, to consideration, to conversion on the marketplace.

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ASSORTMENT OPTIMIZATION

eRange

An integrated solution that develops curated and digitally optimized SKU ranges that utilize internal data and market intelligence to maximize business opportunities. An optimized product assortment makes for shorter payback period for investments owing to impact on multiple key metrics such as revenue, content enrichment costs, and inventory costs.

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PRICE OPTIMIZATION

Optiprice

Our price management solution that recommends optimal price points or mark-ups, enabling brands to arrest margin leakage, gain competitive price advantage, and maximize revenue/margins.

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Delivering superior customer experiences and better business outcomes

Three main drivers stand out in our capability to deliver state-of-the-art services and projects to our customers around the world in a variety of industries. Though each component on its own is not unique to the business, we dare say that the combination of them is.

Our driving service components and accelerators:

Experts & Advisory

With 175+ in-market- and industry consultant subject-matter experts and senior advisory consultants we can assist in both strategic and tactical aspects across markets, channels and industries.

Operational Capabilities

We offer broad and deep operational capabilities through our documented domain experience and all-around tech skillset. And, of course, the vast operational capacity to back it up.

Tech & Tools

Through 20+ eClerx technologies, automations and integrations, we can cost-efficiently improve productivity, optimize processes and increase conversion rates. Learn more about our Tech & Tools.

Get in touch

Learn more about how we can help you leverage your data in the Industry and manufacturing space.

VANCOUVER SAN FRANCISCO FAYETTEVILLE PHILADELPHIA NEW YORK TORONTO BOSTON ATLANTA AMSTERDAM HAMBURG MILAN VERONA LONDON DUBLIN PARIS CHANDIGARH GURUGRAM MUMBAI PUNE COIMBATORE MANILA PHUKET SINGAPORE SYDNEY MELBOURNE CHICAGO
VANCOUVER SAN FRANCISCO FAYETTEVILLE PHILADELPHIA NEW YORK TORONTO BOSTON ATLANTA AMSTERDAM HAMBURG MILAN VERONA LONDON DUBLIN PARIS CHANDIGARH GURUGRAM MUMBAI PUNE COIMBATORE MANILA PHUKET SINGAPORE SYDNEY MELBOURNE CHICAGO