Analytics

Quick & measurable business impact on your analytics program

We help businesses build and scale their analytics and AI strategies to deliver transformational business outcomes across both B2B and B2C industries and channels. We provide scale at speed throughout the entire process of data collection, analysis, optimization, and consulting. 


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Doers at heart.

We are result-oriented and always deliver.
Your set metrics and KPIs are the measure of our success.
For us, the bottom line is the bottom line.

30–40% Reduction in analytics resource OPEX 6% Conversion uplift through optimization 3X Increase in conversion rate 2.5X Uplift by identifying qualified leads £25M Annual impact delivered in efficiencies
What we do in Analytics

Driving transformation across the journey.

As an end-to-end analytics partner, we deliver transformational business outcomes and measurable business impact by extracting the most out of all aspects of your customer, product, channel, campaign, or sales data.

Customer Analytics

Unlocking your customers’ true potential

Marketing Analytics

Optimizing your marketing ROI

Sales Analytics

Monetizing your unmet customer needs

Pricing analytics

Maximizing your competitive advantages

Operation Analytics

Realizing your hidden efficiencies

How we do it in Analytics

Support from start to finish

With state-of-the-art proprietary tech, deep knowledge of leading analytics platforms, and domain and consulting expertise, we have streamlined processes to speedily plan, establish, implement, and optimize a customized analytics program.

  1. Plan & Strategize

    Assessments, recommendations, & roadmaps

  2. Implement

    Centralized & actionable data

  3. Visualization & Insights

    Data analysis & rapid insights

  4. Optimize

    Test & learn to activate the insights

  5. Training

    Empower teams & democratize analytics

Industries we support with analytics strategies & programs

More and more companies recognize that advanced analytics and data science should be used in many phases of business processes. And yes, it’s complex. But, a data-driven approach has become a mandatory component of a competitive and effective digital marketing and sales strategy. That’s why we support your business all the way, from start to finish, with comprehensive and effective solutions across industries and channels.

End-to-end partner
Flexibility and expertise to scale up at speed and across all aspects of an analytics program.

Turnkey solutions for execution
Turn your ideas into action with access to the right resources at the right time to manage execution.

Insights & knowledge management
Identify actionable insights and increase your understanding of your customers to improve their experience on your digital platforms.

Consulting with an execution focus
Get the most value from your data with process and organizational improvements.

Our analytics industry-specific offerings:

Analytics for distribution and manufacturing
Common use cases and applications we support:
  • Product merchandizing
  • Digital shelf optimization
  • Pricing optimization
  • Defect forecasting
  • Product merchandizing
  • Digital shelf optimization

Analytics for Tech Hardware
Common use cases and applications we support:
  • Customer targeting & lifecycle optimization
  • Lead scoring & targeting
  • Personalization
  • Marketing & campaign analytics
  • Demand forecasting
  • Ecommerce & digital shelf optimization
  • Customer support analytics
  • Supply chain optimization
  • Partner & channel analytics
  • Price optimization
  • Warranty analytics
  • Subscription analytics

Analytics for Tech Software
Common use cases and applications we support:
  • Customer targeting & lifecycle optimization
  • Lead scoring & targeting
  • Personalization
  • Marketing & campaign analytics
  • Demand forecasting
  • Ecommerce & digital shelf optimization
  • Customer support analytics
  • Supply chain optimization
  • Partner & channel analytics
  • Price optimization
  • Warranty analytics
  • Subscription analytics

Analytics for Retail & eTail
Common use cases and applications we support:
  • Marketing & campaign analytics
  • Ecommerce journey optimization
  • CRO – A/B testing & personalization
  • Digital-shelf & marketplace optimization
  • Pricing analytics
  • Elasticity modeling
  • Margin optimization
  • Promotion effectiveness
  • Customer loyalty & lifecycle management
  • Customer segmentation & profiling
  • Lookalike & response modeling
  • Marketing spend optimization
  • Brand compliance & effectiveness

Analytics for Finance & Fintech
Common use cases and applications we support:
  • Digital transformation consulting
  • Customer journey tracking & behavior insights
  • CRO – A/B testing & personalization
  • Customer one-view
  • Customer lead lifecycle management
  • Campaign analytics & audience management
  • Customer support optimization
  • Risk analytics
  • Fraud detection
  • Portfolio optimization
  • Pricing analytics

Analytics for Fashion & Luxury
Common use cases and applications we support:
  • Marketing & campaign analytics
  • Customer segmentation & profiling
  • Customer loyalty and lifecycle management
  • Customer targeting & response modeling
  • Ecommerce journey optimization
  • Pricing analytics, elasticity modeling, & margin optimization
  • Promotion effectiveness
  • Marketing spend optimization
  • Brand compliance & effectiveness
  • Demand & inventory management
  • Product analytics & lifecycle management

Analytics for Travel & Leisure
Common use cases and applications we support:
  • Demand forecasting
  • Marketing spend optimization
  • Campaign analytics & channel attribution
  • Voice of customer analytics
  • Multi-channel personalization
  • Pricing & competitor analytics
  • Customer loyalty & lifecycle management
  • Customer analytics – acquisition, growth, reactivation, & retention
Our experts in analytics

A global 1500+ cross-functional analytics team

While having a global presence, we also have local European, US, and APAC consultants, PMs, and analysts working closely with local stakeholders and their businesses. Our experienced analytics teams are where you are, ready to take on your business needs or challenges with tech-enabled efficiency, customized tools, and domain expertise.

Big Data Engineers & Architects
Enabling businesses to leverage the power of data via efficient systems.

Business Analysts & Data Storytellers
Compelling self-serve data stories through intuitive visual insights.

Analytics Consultants & Decision Scientists
Solving cross-functional problems with interdisciplinary solutions powered by data and analytics rigor.

AI/ML & IT Engineers
Leveraging innovation & value via next-gen, cutting-edge intelligent systems.

Dev-Ops Engineers & Full-Stack Developers
Delivering efficiency gains and operational excellence via automated platforms.

Delivering superior customer experiences and better business outcomes

Three main drivers stand out in our capability to deliver state-of-the-art services and projects to our customers around the world in a variety of industries. Though each component on its own is not unique to the business, we dare say that the combination of them is.

Experts & Advisory

With 175+ in-market- and industry consultant subject-matter experts and senior advisory consultants we can assist in both strategic and tactical aspects across markets, channels and industries.

Operational Capabilities

We offer broad and deep operational capabilities through our documented domain experience and all-around tech skillset. And, of course, the vast operational capacity to back it up.

Tech & Tools

Through 20+ eClerx technologies, automations and integrations, we can cost-efficiently improve productivity, optimize processes and increase conversion rates. Learn more about our Tech & Tools.

Get in touch

Learn more about how we can help you leverage your data in the Industry and manufacturing space.

VANCOUVER SAN FRANCISCO FAYETTEVILLE PHILADELPHIA NEW YORK TORONTO BOSTON ATLANTA AMSTERDAM HAMBURG MILAN VERONA LONDON DUBLIN PARIS CHANDIGARH GURUGRAM MUMBAI PUNE COIMBATORE MANILA PHUKET SINGAPORE SYDNEY MELBOURNE CHICAGO
VANCOUVER SAN FRANCISCO FAYETTEVILLE PHILADELPHIA NEW YORK TORONTO BOSTON ATLANTA AMSTERDAM HAMBURG MILAN VERONA LONDON DUBLIN PARIS CHANDIGARH GURUGRAM MUMBAI PUNE COIMBATORE MANILA PHUKET SINGAPORE SYDNEY MELBOURNE CHICAGO