eCommerce strategies often focus on Web stores, eShops, and eProcurement gateways for sales. Recently the focus has shifted to viewing Marketplaces as a channel to invest in globally. Both for local and niche marketplaces such as Mercateo or Conrad, through to larger traditional marketplaces such as Amazon. In addition to selecting the right product assortment and optimizing your product listings, the readiness of the right content, launching SKUs in an agile, fast manner, scale to meet market demands is key to getting the best ROI from your efforts. Our panel of global leaders in large-scale MRO, industrial, DIY, and electrical products share their experiences in all aspects of an end-to-end approach to the marketplace.
About the Speakers
Abhishek Ranjan
Abhishek Ranjan has 15+ Years of Experience working in Internet, Bluechip tech and Consulting domain. For the last 10 years, he has been associated with B2C e-commerce in India and MENA, first building Flipkart, India’s biggest Ecommerce company and associated start-up ecosystem that grew with Flipkart in India and now working with MENA region’s biggest Internet Startup in B2C e-commerce Noon.com that has interest in Marketplace, FoodTech, e- Logistics and eventually a Super App. He has played leadership roles across different areas within ecommerce like Consumer Product, Marketplace Commerce Platform Growth and Planning, Ecosystem Supply Design and Retail Store Design.
Cecil Stewart (Rubix Group)
Tackling the recent merger of IPH and Brammer, with a multi-million, multi-country SKU data management transformation with Europe’s largest MRO in the works, Cecil has a long track record including being responsible for the MDM Vision and Strategy execution for Netherlands-based retailer HEMA, through to Asics and Nike for in-store and online promotions in ERP and POS systems, and product enrichment.
Richard Mather (Brady Corp)
Based in Singapore, and in between representing England at the world athletic championships, Rick’s background includes a wide spectrum of B2B organisations, leading their pricing and commercial transformations. Most recently in the ever-popular PPE space with Brady, his past experiences also include large online brands such as RS Components, Nisbets, through to Asda on the consumer side.
Christoph Meier (SIG plc)
Christoph juggles SIG UK’s Interior and Exterior Specialty Construction Distribution eCommerce businesses, along with being a father of three. He is a seasoned international leader of product, pricing, digital marketing, customer service, analytics, search and content teams. His experience launching B2B and B2C propositions spans heavyweight brands such as Grainger’s online business and Walgreens Boots, where he drove large-scale customer adoption of eCommerce offerings.
Daniel Stewart Dexter
When Daniel’s not making the most of walks along the Bournemouth coastline, he brings energy, confidence, receptiveness, creativity and positive debate to the global NPI strategy of RS Components most recently. His previous hats have included content and product governance lead roles at Argos Sainsbury’s, defining their PIM strategy across channels.
Moderated By:
Saurabh Sharma
eClerx Digital is the trusted partner of choice to the world’s largest global brands for creative production, eCommerce / web operations, and analytics & insights services. Saurabh has over 15 years of experience in leading operations delivery, product strategy and practice delivery to Fortune 500 organizations across Retail, Consumer Brands, Travel, Technology, Manufacturing, Distribution companies. He has designed and managed execution of solutions ranging from price position analysis, product assortment optimization, channel visibility monitoring, defining/implementing pricing strategies, price/ discount optimization, promotion effectiveness and forecasting.