Market360

Grow sales by winning every stage of your
customer journey with our AI-powered digital
shelf analytics platform.

Market360 is a cutting-edge digital shelf analytics platform built by industry experts for major brands, manufacturers, retailers, and distributors. It provides real-time insights into your digital shelf, enabling you to make data-driven decisions, gain a competitive edge, and drive sales throughout every touchpoint of the customer journey. It has a simple and customizable setup, provides access to global data, and comes with dedicated support from ecommerce experts and enterprise-level security.

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Use Market360 to maximize your ROI

Market360 delivers actionable insights to help optimize your digital shelf presence.

15% increase in Y-o-Y ecommerce sell-out 80% faster identification of market opportunities 3X conversion with improved use of rich content 12% improvement in availability of top products 90%+ content compliance across products 5% increase in revenue during campaigns

What is digital shelf analytics?

As consumers increasingly turn to online marketplaces, it has become essential for retailers and distributors to monitor and analyze their digital shelf presence. Analyzing the digital shelf provides a comprehensive view of how products are presented and perceived on various online channels and at various touchpoints in the customer journey. It allows businesses to monitor key metrics such as product visibility, pricing, customer reviews, and competitor positioning. With this information at their fingertips, businesses can identify areas for improvement and take proactive steps to maximize their online sales potential.

Enablement of analytics on digital shelf data supports faster decision cycles across the board, with cross-functional teams involving inventory, supply chain, marketing, branding, content, pricing, and merchandising – providing businesses with just the right information to function optimally.


The Market360 advantage

01.

Unmatched scalability
Market360 provides access to global data from various sources, including websites, mobile apps, APIs, and connected devices. Seamlessly integrate new digital sources and data fields at a faster pace, ensuring your decision-making is always based on the latest insights.

02.

Simplified complexity
Market360 simplifies the intricate process of digital shelf management. Benefit from pre-set digital shelf KPIs and six pre-built digital shelf dashboards, AI-based product matching, and advanced text analytics. The robust data quality ensures the accuracy and integrity of your data.

03.

Data-driven decision support
From enhancing product visibility to optimizing pricing and promotions, Market360 empowers you with data-backed insights that drive your marketing strategies forward. With our platform, you can seize opportunities, optimize performance, and stay ahead in a rapidly evolving market.

04.

PIM & DAM all in one
Market360 isn’t just an analytics tool – it’s a comprehensive ecosystem. From Product Information Management to Digital Asset Management and seller onboarding, we’ve got your omnichannel growth covered. With customization, domain expertise, and integrated solutions, we help you accelerate your B2B journey.

05.

Expert consulting for optimal results
Our platform goes beyond data by offering personalized consulting support from our ecommerce experts. Receive AI-powered recommendations, custom storyboards, and deep-dive analysis for an enhanced data-to-decision journey. Stay ahead with performance analysis and impact assessment insights that drive tangible ROI.

Leading global sportswear retailer

10% increase in revenue during campaigns
5% page 1 share of search improvement for APAC and EU
7% quarter on quarter sales improvement for high-priority products

Successfully increasing eCommerce revenue, visibility and product availability with Market360

Case Study

AMD

80% faster identification of market opportunities
20-25% share of shelf achieved in top market

Capturing, tracking, and analyzing key digital shelf metrics with Market360
to identify trends and opportunities to stay ahead of the competition.

Case Study

Empowering your success with Market360

Market360 empowers your brand by providing real-time insights into critical digital shelf KPIs. Optimize share of shelf and share of search, manage ratings and reviews with sentiment analysis, ensure content compliance and quality, monitor product assortment availability, fine-tune pricing and promotions, and track seller compliance and performance. With Market360, you’re equipped to make data-driven decisions that maximize your brand’s potential.

Product availability
Providing visibility of stock availability across retailers and marketplaces, identifying out-of-stock and void SKUs and sizes.

Pricing & Promotion
Understanding the price trends, price changes, and the percentage of SKUs sold at full price or at a discount, while also providing an overview of the amount of promotion or discount.

Content compliance
Assessing and ensuring the adherence to specific content criteria such as titles, descriptions, images, videos, and features across various product SKUs and providing an overview of the overall content compliance score to pinpoint the top content attributes that require fixing. Additionally, assisting in monitoring performance across key accounts for the targeted content compliance score.

Share of search
Providing an overview of client visibility compared to competitors and helping identify and monitor areas with poor product visibility and poor performance on campaigns based on keywords.

Share of navigation
Understanding the overall share of navigation on category paths and identifying top competitor brands that have maximum visibility in certain categories.

Ratings & reviews
Understanding the overall customer feedback on client products, for example, identifying products that are not rated well and have low reviews and understanding the status of review syndication on partner websites.

Under the hood

the Market360 engine

Market360 derives its power from cutting-edge technologies and expertise.


An 8th-generation, large-scale data harvesting platform built to provide complete and accurate data availability across multiple channels. eCube collects and extracts relevant information in a fast and scalable way from digital sources such as websites, mobile apps, APIs, and connected devices.

An NLP and deep learning-driven dynamic text and voice processing engine with advanced modules to extract context, themes, and parameters, serving use cases like NPS, customer satisfaction, call center performance monitoring, agent performance optimization, personalization, customer support optimization, and more.

An AI/ML-powered product-matching engine that classifies and categorizes structured and unstructured product data. eMatch compares products, standardizes attribute sets, and determines whether products are an exact match, functional equivalents, or no match.

Our price management solution that recommends optimal price points or mark-ups, enabling brands to arrest margin leakage, gain competitive price advantage, and maximize revenue/margins.


Business

Market360 metrics:

  • 15% increase in Y-o-Y sell-out via retailer/marketplace websites
  • 80% faster identification of market opportunities
  • 3x conversion with improved use of rich content by authorized sellers
  • 12% improvement in availability of top products
  • 90%+ content compliance across products
  • 5% improvement in product visibility in search
  • 10% increase in revenue during campaigns

Operational

Market360 metrics:

  • Avg. 200+ active users per client
  • 99% uptime of the platform
  • 99% accuracy of data delivered
  • 99% product matching accuracy with AI engine
  • 100% timeliness of data
  • <10s page load time for client on Market360
  • T+1 data delivery turnaround time (daily cycle)

Our analytics industry-specific offerings:

Market360 solutions for fashion & apparel:
  • Stay ahead of the competition with competitor catalog, price, and promotion monitoring
  • Monitor product availability at a variant level such as size and color, and estimate the impact of out-of-stock products on sales
  • Maximize product visibility with advanced share of search and navigation
  • Protect your brand image with content integrity monitoring and Minimum Advertised Price (MAP) violation alerts
Market360 solutions for consumer electronics:
  • Create a consistent brand image with content integrity monitoring against platform and brand guidelines
  • Ensure consistent pricing across online channels and monitor competitor pricing and promotions
  • Maximize product visibility with advanced share of search and navigation
  • Monitor reseller performance and identify counterfeit products from unauthorized resellers
Market360 solutions for industrial manufacturers & distributors:
  • Create a consistent buyer experience with content integrity monitoring against platform and brand guidelines
  • Ensure consistent and competitive pricing across regions, resellers, and retail channels with alerts for Net Distributor Price (NDP) violations
  • Gather customer insights from ratings and reviews across all retail channels
  • Monitor reseller performance on fulfillment, delivery, and review response rate and quickly identify unauthorized resellers
Market360 solutions for retailers:
  • Monitor product availability at a variant level and understand the impact of out-of-stock products on sales
  • Stay ahead of the competition with near real-time insights into competitor pricing and promotions
  • Analyze competitor catalog and stock levels to ensure an optimized product range
  • Quickly onboard new products and 1P or 3P sellers with integrations to our PIM and onboarding platforms
Market360 solutions for packaged goods:
  • Monitor product availability at a variant level and understand the impact of out-of-stock products on sales
  • Ensure consistent pricing and stay ahead of the competition with competitor catalogue, price, and promotion monitoring
  • Maximize product visibility with advanced share of search and navigation across local and global marketplaces
  • Protect your brand image with content integrity monitoring and Minimum Advertised Price (MAP) violation alerts
Market360 solutions for marketplaces:
  • Monitor product availability at a variant level and understand the impact of out-of-stock products on sales
  • Stay ahead of the competition with near real-time insights into competitor pricing and promotions
  • Analyze competitor catalog and stock levels to ensure an optimized product range
  • Quickly onboard new products and 3P sellers with integrations to our PIM and onboarding platforms

Market360 will take your
business to new heights.

In today’s digital landscape, monitoring your digital shelf presence is paramount. Market360 offers all the tools you need to optimize your online performance in one solution to improve customer satisfaction and drive sales. Analyze, adapt, and optimize with the fastest, most accurate data analytics in the industry. Unlock your brand’s potential and drive growth with Market360.



Learn more about Market360

Saurabh Sharma
Global Product Lead
saurabh.sharma@eclerx.com

Get in touch

Enter your work email, and we’ll contact you shortly for a personalized demo presentation.

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VANCOUVER SAN FRANCISCO FAYETTEVILLE PHILADELPHIA NEW YORK TORONTO BOSTON ATLANTA AMSTERDAM HAMBURG MILAN VERONA LONDON DUBLIN PARIS CHANDIGARH GURUGRAM MUMBAI PUNE COIMBATORE MANILA PHUKET SINGAPORE SYDNEY MELBOURNE CHICAGO